Strategic Planning

Overview:

If you and the people who work with you don’t understand where the company is going, they may all develop their own priorities and actually prevent you from getting where you need to be. Part of getting everyone on board is creating a strategic plan complete with the organization’s values, vision, and mission. Then, there’s the challenge of bringing these principles to life in a meaningful way that people can relate to. This two-day course will help you describe what you want to do and get people where you want to go.

What Will Students Learn?

How to identify the values that support their company
How to define the vision for their company
How to write a mission statement that explains what the company’s purpose is
How to complete meaningful SWOT analyses
Tools and techniques to create a strategic plan that directs the organization from the executive to the front line
Ways to implement, evaluate, and review a strategic plan
How related tools, such as the strategy map and balanced scorecard, can help them develop a strategic plan

What Topics are Covered?

Understanding strategic planning
Identifying our values
Designing our vision
Writing mission statements
Performing a SWOT analysis
Setting goals
Assigning roles, responsibilities, and accountabilities
Gathering support
Making the change
Presentation options (infographics, reports, etc.)
Getting there successfully
Plenty of case studies and practice opportunities

What’s Included? Instruction by an expert facilitator, small interactive classes, manual & course materials and certificate